A renewal sequence that works when nobody has time to chase
The exact cadence, timing, and message content for an automated dues renewal sequence — including the rules that keep it from annoying members who have already paid.
5 min read2 articles on this topic.
The exact cadence, timing, and message content for an automated dues renewal sequence — including the rules that keep it from annoying members who have already paid.
5 min readMost lapsed memberships aren't a value problem. They're a timing problem, an attention problem, or an invoicing problem — and three of the four are fixable with process rather than persuasion.
5 min read